Image Secure the future, digitally consolidate your business with 'The digital backpack'

Secure the future, digitally consolidate your business with 'The digital backpack'
2022/10/14

The City Council, in collaboration with JP Morgan, the IE Foundation and Orange, has organized a free online course in which you will learn the fundamental basic strategies to consolidate your business and make it unique. Visit the website here .

With a duration of approximately three hours, you can complete it in a month. It starts in October and registrations are already open.

Do you have a small business, but do you want it to have a big run? Do you want to undertake, but do not know how to build a solid online business? The City Council helps you. The Government Area of Economy, Innovation and Employment, in collaboration with JP Morgan, the IE Foundation attached to IE University and Orange, has organized a free online course in which you will learn the fundamental basic strategies to consolidate your business and make it unique. Aim.

This online course is a learning journey that will cover topics such as brand history, digital content, web and online store strategy, and the different types of channels that exist for the objectives of each business. It will last approximately three hours and you can complete it in a month. It will be available from October in groups of 100 people and registration is now open so that any entrepreneur of a small business in Madrid can register. If you are one of them, here is the link to do it .

This program is one of the training and promotion actions for the digital transformation of Madrid's commerce through the municipal program 'Everything is in Madrid', integrated into it, co-financed by the Madrid City Council and the European Union through European funds of recovery Next Generation EU in accordance with the call regulated by Order ICT/949/2021, of September 10.

Since 2020, the Madrid City Council, through the Government Department for Economy, Innovation and Employment, is supporting the City of Madrid's Small Business Digital Transformation Project' in its commitment to digitize in the short, medium and long term, small local businesses due to their ability to stimulate the social and economic life of the neighbourhoods, as well as their ability to create employment.

This project also has a clear rebalancing bias because it prioritizes the most vulnerable neighborhoods in the city. More than 200 small business entrepreneurs in the city of Madrid have benefited from its three previous editions.

You are in time to be one of them.